LeEco touches Rs 200 crore mark in its first-ever festive sale

Chinese Internet and technology conglomerate LeEco on Friday announced that it has touched the Rs 200 crore mark for the first time during a festive sale in India.

The company sold 200,000 phones, 1800 SuperTVs and over 500 accessories across all four etailer platforms -- LeMall.com, Flipkart, Amazon India and Snapdeal, it said in a statement.

"This, indeed, is a significant achievement for us given that as a brand, we are still less than a year old in India," said Atul Jain, COO, smart electronics business, LeEco India.

The key reasons behind the great response to LeEco phones and SuperTVs are the pre-bundled LeEco Membership Programme, high-end specs and disruptive pricing, the company added.

 

--IANS

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