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Protinex ropes in Shubman Gill for 5 years

IANS  |  New Delhi 

Danone, a global company, has roped in as the brand for its popular protein brand Protinex, it was announced on Thursday.

As part of the endorsement deal, Shubman will be the face of for the next five years.

Featuring in key brand campaigns and initiatives, the U-19 Indian becomes the third star to join Protinex's brand journey, after U-19 Indian captain and Telugu superstar were signed on earlier this year.

Commenting on this endorsement, the of said: "2018 began with two valued associations with our brand and we are proud to announce our latest protinator, U-19 sensation,

"is on a mission to empower Indian families to be protein sufficient and thus live active and happier lives," he added

Shubman shot to fame with 418 runs at an average of 104.50 in the 2018 ICC U-19

The edition's of the Tournament, Gill was a favourite in the 2018 IPL auctions, and was picked by Kolkata Knight Riders.

"I am very excited to be a part of the family. I understand the importance of protein in one's every day diet and Protinex has been fulfilling my everyday protein needs since childhood. I would like to thank Protinex for giving me this unique opportunity to contribute to the protein message in India" said Shubman.

--IANS

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(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Thu, June 07 2018. 17:12 IST
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