If you have recently purchased an insurance product, you might have been pleasantly surprised by how much smoother and quicker the process is now, compared to how it was a few years back.
It is now possible to purchase an insurance policy over your mobile phone in a few minutes, without ever talking to anyone. Right from seamless customer on-boarding to filing claims online, to using big data to understand the customer and the risk better, technology is now embedded in all stages of an insurance policy lifecycle. User-interfaces are getting more intuitive, be it a website, mobile app or chatbot,
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