Real-time advertising

While India Inc seems nervous about the surgical strike on alleged terror camps on Pakistani soil, a delivery-based restaurant chain in Delhi is trying to cash in on this. In a text message to prospective consumers, it said: "In light of the surgical strike by India forces on terrorist camps, we offer 20% off on all orders". The code, "fpak20", will get you that discount, making war debates a tad more appetising. A quick scan of its website showed another offer: A "special offer" of 30 per cent with the promo code "strike30".