Manpasand Beverages has roped in Bollywood actor Sunny Deol as the brand ambassador for its flagship brand Mango Sip.
"We are very proud to have Sunny Deol as the brand ambassador for our flagship mango juice brand," Manpasand Beverages Chairman and Managing Director Dhirendra Singh today said in a statement.
With a strong presence in tier-2 and tier-3 markets, the company's network is spread across 2 lakh plus retail outlets and over 2,000 dealers, he added.
"Our aim is to double these numbers in a few years and make Mango the most loved beverage product in India. We will be starting a full 360 degree media campaign shortly," Singh said.
The Vadodara-based firm, which plans to invest Rs 100 crore in the next one year, currently markets a portfolio of 25 products.
