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L'Oreal wins Valentino licence in pursuit of perfume leadership

Reuters  |  PARIS 

PARIS (Reuters) - L'Oreal will produce fragrances and cosmetics for Italian fashion label Valentino, enhancing its perfumes business by winning a licence previously held by Spain's Puig.The French beauty firm's luxury products division already makes fragrances and cosmetics for Armani and Saint Laurent as well as its own labels such as Lancome.It is competing with U.S. cosmetics group Coty which became the world's leading perfume producer by buying Procter & Gamble's beauty division in 2015, and also has licences for brands like Gucci or Hugo Boss. "L'Oreal aims to become the world leader in ...

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First Published: Thu, June 14 2018. 17:18 IST
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