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Google brings free retail listings to its main Search page in the US

Google has announced to bring free listings to the main Google Search results page in US, helping shoppers choose the products and sellers that will serve them best, from widest variety of options.

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Google | Google Search

IANS  |  San Francisco 

google

has announced to bring free listings to the main Search results page in the US, helping shoppers choose the products and sellers that will serve them best, from the widest variety of options.

Free listings in Search results will make it more accessible to the hundreds of millions of people who shop on Google each day, connecting sellers to more customers in more places.

The feature is rolling out first on mobile, followed by desktop.

"Initially, free listings on will appear in a product knowledge panel that shows buying options for a particular item," the company said in a statement late Monday.

This change has already produced a significant increase in user engagement, with both clicks and impressions up substantially for merchants, said Google.

"Sellers of all sizes are benefitting from this incremental traffic, particularly small and medium-sized businesses. And we already see that these changes will help generate billions of dollars in sales for retailers and brands in the US, on an annual basis," the tech giant emphasised.

--IANS

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(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

First Published: Tue, June 30 2020. 13:22 IST
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