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Note 8 may be out by August 23 as Samsung seeks to gain edge over Apple

India's premium smartphone market stands at 4.5 million units in size

Samsung seeks to gain edge over Apple by advancing launch
premium

Arnab DuttaViveat Susan Pinto New Delhi/Mumbai
Korean chaebol Samsung is in no mood to relinquish the leadership position it enjoys in India’s smartphone market. 

The Seoul-headquartered company on Wednesday indicated it would advance the launch of Note 8 globally by a week to August 23.

The revised game-plan is expected to benefit the Korean major who enjoys a five-percentage-point lead over rival Apple in the Rs 30,000 and above premium smartphone segment. Samsung has a market share of 48 per cent in the segment.

Persons in the know told Business Standard that the Note 8 could hit the market by September 10. This would give the