energy drinks, red bull

Scrutiny of terms such as healthy, natural and 100 per cent, restrictions on 'energy drink' branding and possible front-of-pack warnings could force companies to rethink packaging and positioning

FSSAI's labelling rules could have wider ramifications for food brands

Business Standard

AI, advertising industry

(From left) Mohit Totlani, UTI MF; Shivkumar M P, Milkymist; Tina Mansukhani Garg, Havas Creative India; Devesh Mittal, PFRDA; D Ravindran, professor, marketing & supply chain, Kristu Jayanti University | Photo: BSmart

At the Brand Canvas Grand Finale, industry leaders said AI can make branding faster and more personal, but creativity, judgement and consumer trust still need a human hand

Brand Canvas 2026: 'AI changes economics of branding, not its human core'

CJP Protest, Jantar Mantar Protest, Protest

Blue Tokai offered shelter. Swiggy and Blinkit delivered supplies. Several brands paused campaigns. The Jantar Mantar protests became an unexpected lesson in brand strategy

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Ashraya Kannan

Ashraya Kannan

Ashraya Kannan

FSSAI's labelling rules could have wider ramifications for food brands

Brand Canvas 2026: 'AI changes economics of branding, not its human core'

CJP protests: When silence, support and service become brand strategy