Page 28 - BS Events

40 Years Ago... And now: Dilip Shanghvi - Buying his way to the top of the heap

40 years ago...And now: Can't retire with a crore any more

Inflation and asset prices have eroded the value of money. A look at what Rs 1 cr meant 40 years ago and what it means now

40 years ago...And now: The 'Complete Man' comes a full circle

Raymond has also navigated the turns in the market with prescience

40 years ago...And now: Rasna fights to keep the love affair going

From aggressive competition to a slowing category, it is still battling on

40 years ago...And now: Ulka's well-planned trajectory

Now part of IPG, it advocated account planning and has some accounts for the last 20-30 years

40 years ago...And now: Parle G tackled crunch with price and reach

It faced capacity constraints and copycats by thinking around the problems

40 years ago...And now: Chennai's ad scene went north for a while

It is a pale shadow of its former self that even catered to national clients

40 years ago... And now: Sunil Mittal - One step ahead of reforms

40 years ago... And now: The evolution of the 'client'

During the 1970s, clients played a pivotal role in the growth of the account executive

40 years ago...And now: Gattu's antics coloured Asian Paints' future

Got the consumer, the home owner, interested in a commoditised product

40 Years Ago...And now: Air travel - Fixed fares to dynamic pricing

40 years ago...And now: Prestige expands but with caution

It has had to bring back its popular tagline, expand beyond south India to make its diversification work

40 Years ago... and now- Faqir Chand Kohli: The original Indian techie

Kohli is best known as the first chief executive of India's largest IT services company, Tata Consultancy Services

40 Years ago... and now: Making for India

The focus on manufacturing in India and collaboration with local partners helped Philips tide over the restrictions of the seventies

40 years ago...And now: Diversified Voltas' core saved it

From being a juggernaut in the Licence Raj, turning to ACs helped it survive

40 Years ago... and now- Kumar Mangalam Birla: Buying his way to the top

About the secret of Birla's success, old-timers recall that one of his first moves was to set the retirement age for group executives at 60 years

40 years ago...And now: From 32,000 cars a year to 2.5 million

40 Years Ago...And now: Padmini helped Premier drive around hurdles

Despite government controls, Walchand Hirachand Group cracked the market

40 Years Ago ... and Now: Ratan Tata increased dare quotient of Tata group

Ratan Tata has welded a ragtag, slumbering conglomerate into a battle-ready global entity, delivering outsize earnings along the way

40 years ago... and now: Dhirubhai Ambani changed the idiom of doing business

Remember his famous statement in an interview to India Today magazine that he was "willing to salaam anyone" in the government as the most "important external environment is the Government of India"