With smartphones now replacing in-person research when buying cars or bikes, the digital medium will become key for advertising, sales and marketing
While company shipments are going up, actual retail offtake is slowing, says Nielsen, pointing to consumer fatigue. Is this cause for concern?
Britannia is engaging with small, local start-ups to push penetration of key brands in the villages
The marketing team is also keen to develop an experiential culture around the brand
The trend is beginning to gather force and is likely to see significant movement in the coming years
In India, Accor Hotels is a fairly new brand compared to the other hospitality players and with this decade-long presence we have been able to establish a successful portfolio across segments
The India findings of the Global Future of Work Survey reveal that companies in Asia Pacific expect automation to account for about 23 per cent of work being done
Patanjali's admission that it will not be able to continue its growth momentum comes at a time when competitors in the segment have posted smart recovery
Sam Shankland won the Capablanca Memorial in Havana
The CEC, funded by the Delhi government runs educational programmes, movies and guided walks at the sanctuary
A forthcoming book offers an entertaining history of Indian magic
The archbishop of Delhi recently found himself in the eye of a storm after penning a letter asking the priests in his parish and religious institutions under Delhi Archdiocese to "pray for the nation"
Mitali Saran cleverly switches between sound and visuals to track two events aired simultaneously
The underlying theme in all the stories is the inherent human need for validation and recognition, and how some people are willing to go to any length to get it
The market for signed and first-edition books doesn't see a lot of spikes - until the author dies or something unusual turns up
In a paradox of sorts, none of the favourites, barring Nadal, has exhibited any kind of prolonged Grand Slam solidity in the past
Deadpool 2 is a prime example that more superhero movies must aspire to: woke rather than vapid and soulless
In contrast to Rama, Sita presents a picture of consistency, although she accepts the secondary role
If you've ever come across turntable and speaker sets from the Seventies, this will look familiar
Fresh, savoury salads form the bedrock of the region's meals, which are usually had with meat and sticky rice