Page 34 - Supplements
Answers to the Strategist quiz #653
Answers to the Strategist quiz #653
 "Answers to the Strategist quiz #653")
My favourite campaign is Fevicol: Brand strategy advisor Prabhakar Mundkur
Prabhakar Mundkur says the classical tools of advertising are irrefutable. When used properly they can create great campaigns
 "My favourite campaign is Fevicol: Brand strategy advisor Prabhakar Mundkur")
The Strategist Quiz #654
The Strategist Quiz #654
Understanding consumer behaviour: How do you reach out to a wary shopper?
Social commerce, community circles that help with everything from bargain hunts to waste management are among the major factors shaping consumer behaviour: Kantar
 "Understanding consumer behaviour: How do you reach out to a wary shopper?")
Stories from the states: How enumerators are dealing with suspicion
While the Kerala government has vehemently opposed CAA and NPR and has said that it will not collect data for these, people are anxious
 "Stories from the states: How enumerators are dealing with suspicion")
In a time of distrust, Census 2021 surveyors stare at an uphill task
The big worry ahead is how the fear of CAA and NRC will affect the mammoth exercise required for Census 2021
 "In a time of distrust, Census 2021 surveyors stare at an uphill task")
Why it's still possible to get misty-eyed and wonderstruck in Munnar
Renu Bahal Wadhwa and TCA Srinivasa Raghavan explore the gems of a time gone by in Kerala's breathtakingly beautiful hill retreat
 "Why it's still possible to get misty-eyed and wonderstruck in Munnar")
Female TV comics brandish fantastic weapons: bravery, wit, self-deprecation
McEnany and Bamford, slowed by bad periods, have earned their big moments
 "Female TV comics brandish fantastic weapons: bravery, wit, self-deprecation")
Chess #1390
There's controversy brewing around Regium Chess, a new "chess-tech" company
 "Chess #1390")
The Netflix series Yeh Ballet examines kindness beneath sordid everydayness
Despite numerous scenes set in Mumbai's slums, the film doesn't stray anywhere near poverty porn
 "The Netflix series Yeh Ballet examines kindness beneath sordid everydayness")
In Bengaluru, amateur women footballers dole out lessons in life and sport
Sisters in Sweat is all about women building each other up, echo members of the community
 "In Bengaluru, amateur women footballers dole out lessons in life and sport")
The fantastic, multi-layered and sometimes political world of comics
It's an intriguing peek into the fantastic, energy-packed kingdom of comics teeming with finely etched, timeless characters
 "The fantastic, multi-layered and sometimes political world of comics")
Suryakant Sawhney makes essential music for today's woke youngster
Hindi lyrics are no bar to the global appeal of LIFAFA's kind of electronica
 "Suryakant Sawhney makes essential music for today's woke youngster")
A festival that wants to make us laugh in these easily outraged times
The fable serves to illustrate how the founding guru of the Sikh faith questioned unexamined rituals
 "A festival that wants to make us laugh in these easily outraged times")
Fashion designers from the Northeast weave their heritage into modern forms
A clutch of designers from the Northeast is giving a contemporary twist to traditional wear from back home
 "Fashion designers from the Northeast weave their heritage into modern forms")
As oblivion looms over weavers, a group is speaking for their survival
The group's chief believes that reviving the handicraft and handloom sector could be a critical step in developing a more robust economy
 "As oblivion looms over weavers, a group is speaking for their survival")
Maria Sharapova wants to be clear: She is retiring, not quitting
A 6-foot-2 Russian who punctuated her flat groundstrokes with piercing shrieks, Sharapova made one of the most extraordinary journeys in sports
 "Maria Sharapova wants to be clear: She is retiring, not quitting")
Undercover wine tasters
It's a pity that good imported wines are so expensive in India
 "Undercover wine tasters")
A victory for #MeToo
Harvey Weinstein's indictment is a landmark event for the #MeToo movement
 "A victory for #MeToo")
Root poetry
Mohanty's book brings us to darkness and end, but gently
 "Root poetry")