Development follows shelving of IPO plans by several notable firms such as Image Marketing (owner of wearable brand Boat), Droom Technology and PharmEasy
E-commerce firm's pilot will be launched in Bangalore and later rolled out in other locations over a few months
Jammu and Kashmir rural livelihoods mission (Umeed) and e-commerce firm Meesho have signed an agreement to support the growth of 1,800 self-help group (SHG) members by providing them an online platform to launch and grow their business and empower rural women entrepreneurs. The memorandum of understanding (MoU) was signed and exchanged in the presence of Lieutenant Governor Manoj Sinha here at Raj Bhavan on Thursday. Congratulating women entrepreneurs of self-help groups (SHGs) and Meesho officials, the Lt Governor said the partnership will help in building lives and livelihoods for rural communities and provide greater access to economic activities, and financial independence to rural women entrepreneurs. The partnership of rural livelihoods mission and e-commerce giant Meesho is a significant step in making niche products of Jammu and Kashmir available to the wider customer base, providing SHGs global market to grow their business, and making them Aatmanirbhar, he observed. From
Further penetration into smaller cities will only add to this dependence on third-party delivery partners
Ecommerce unicorn Meesho, clocked a 68% jump in sales during the festive sale. Business Standard's Surjaeet Das Gupta speaks to Utkrishta Kumar, Meesho's business CXO, about the record sales and more
E-commerce firms such as Amazon, Flipkart, Meesho, Reliance's JioMart and Tata Group have been running various parallel sale events
Customers placed a record of about 33.4 million orders during the mega sale with nearly 60 per cent of all orders coming from tier 4+ cities.
JioMart will host two sales during this time- Tyohaar Ready Sale and the Bestival Sale
Companies such as Flipkart, Amazon, Meesho and Myntra are gearing up to host their biggest festive sale events without covid restrictions for the first time in three years
E-commerce firms are also bringing in various technology interventions that will help them handle the scale of business this season and enhance customer experience
At a time when burnout and anxiety have become key concerns for today's workforce, Meesho said the move will show the way for other firms to adopt such employee-first practices
The SoftBank-backed firm is expecting 80% of its orders to come from rural India, which includes small towns and cities
"The conversations between the investors and GoMechanic are still going on and one of the investors has also shared the term sheet with the firm," said a person familiar with the development
Softbank-backed Meesho has roped in seven celebrities, including filmstar Ranveer Singh, Deepika Padukone, and cricketers Rohit Sharma and Sourav Ganguly, to push its five-day annual festive sale -- Mega Blockbuster Sale -- starting September 23, the company said on Sunday. The company will first time target to go deeper into the regional market with app versions in eight vernacular languages - Bengali, Telugu, Marathi, Tamil, Gujarati, Kannada, Malayalam and Odia - to potentially reach 350 million users in these regions. The celebrities have been roped in to create influence over local audiences. "Meesho has also partnered with nine well-known celebrities across the country, namely Ranveer Singh, Deepika Padukone, Rohit Sharma, Rashmika Mandanna, Kapil Sharma, Trisha Krishnan, Karthi Sivakumar, Ram Charan and Sourav Ganguly, to spread awareness about the company's value propositions. "These celebs will be seen in a brand new, quirky avatar, each of them donning the role of seller
The target comes at a time when funding for start-ups is in the slow lane
Softbank-backed e-commerce firm Meesho has added eight new vernacular languages to its platform with an eye on 377 million potential users across different regions, the company said on Friday.
Social commerce platform seeks to widen reach during festival season in the country
DoT and MeitY to issue blocking order for domain names identified by Meesho in suit
Meesho said sellers & buyers from tier 2-3 cities and rural India are finding value in the platform's ease of operations and technologies customised as per their unique needs
Ascent Fund II is B Capital's first dedicated early-stage fund. It invests in pre-seed through series A rounds globally, with an emphasis on the US and Asia, including India