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Is the Tata Nano in the last leg of its journey?

Sales at all-time low since launch, to 174 units in March 2017; FY17 sales down 63% to 7,591 units

Sohini Das  |  Ahmedabad 

The most famous car from the Tata Motors stable, the mini car Nano, is perhaps in the last lap of its journey. The highest monthly sales it clocked in the last fiscal was 1,100 units in April last year. The sales fell to an all-time low since its launch in March 2009 to just 174 units in March 2017. Cumulatively, between April 2016 to March 2017 the company sold only 7,591 Nanos, down 63 per cent. Compare this with the beginning of the car that was touted as the 'One lakh car' and was launched amid much fanfare in March 2009 through a lottery system. The initial euphoria ...

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First Published: Sat, April 15 2017. 00:22 IST
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