A meaty opportunity for e-commerce industry in India amid Covid-19

Online meat and fish delivery companies see big potential in the growing consumer appetite for hygienic, home-delivered fresh produce

online food delivery
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The industry is also facing a perception battle from customers

Shine Jacob Chennai
In March 2020, when a nationwide lockdown was announced, like any other growing entrepreneur in the country, Chennai-based Nishanth Chandran, too, suffered his share of panic over how his business would survive and the future of his business model. Little did he know that the pandemic was going to drive his business growth multi-fold.

Launched in 2015 as a platform to order fresh meat, seafood and eggs, Chandran’s TenderCuts had an annual revenue run-rate (ARR) of Rs 70 crore before the lockdown with a presence in Chennai and Hyderabad. Six months into the pandemic, that rate increased to Rs 220 crore

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First Published: Jan 25 2022 | 6:04 AM IST

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