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Amazon receives orders from 99.3% of India's pin codes during festive sale

About 600 sellers saw more than Rs 1 crore in sales and nearly 6,500 sellers saw more than Rs 10 lakh in sales during Amazon's Great Indian Festival sale event

e-commerce, digital, online, amazon, flipkart

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Jeff Bezos-led Amazon is in a fierce battle with Walmart-owned Flipkart and Mukesh Ambani-led Reliance's JioMart to tap into India's booming online retail market

Peerzada Abrar Bengaluru

4 min read Last Updated : Nov 11 2020 | 10:32 PM IST

Sellers at Amazon.in witnessed their biggest Great Indian Festival (GIF) festive sale, enabling them to reach millions of customers across all corners of the country amid the pandemic. The month-long GIF began on midnight of October 16 with Prime Early Access and opened up for all customers on October 17.

Sellers from 6,387 pin-codes received orders; 1 out of 2 sellers saw their biggest day of sales. Amazon said close to 600 sellers saw more than Rs 1 crore in sales and nearly 6,500 sellers saw more than Rs 10 lakh in sales. A significant chunk of customers came from Bharat

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