BMB India, a 50:50 joint venture between Trevor Beattie's BMB and advertising major Madison World today said it has bagged five contracts, including Leela Kempinski Gurgaon, Della Adventure and Sri Adhikari Brothers.
"BMB India has bagged five accounts in a row starting with Leela Kempinski, Gurgaon, Della Adventure (an adventure Park in Maharashtra), She Comfort Sanitary pads, Aakriti Realty and the new channels being launched by Sri Adhikari Brothers – Dhabangg, Dhamaal, Dhamakaa," BMB India CEO Prabha Prabhu said.
She, however, declined to comment on the size of these accounts.
BMB India already handles the corporate account for Leela Hotels. It is the advertising unit of Madison World, a diversified communication group with 22 units across nine specialised functions of advertising, media, PR, Out-of-Home, rural, retail, entertainment, mobile, events and sports.
The company has also appointed Pat Burns, part of BMB's London team to join the India team as Executive Creative Director.
