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Boycott of Coke, Pepsi in Tamil Nadu is good news for this Indian cola

Bovonto's makers have been in the beverage business before India's independence

pepsi, coke, coca-cola, beverage, soft drinks
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Photo: Shutterstock

Sai Manish New Delhi
The boycott of products from US-based beverage companies Coca-Cola and Pepsi in Tamil Nadu could be good news for one Indian beverage manufacturer. Made in Tamil Nadu and sold in stores in rural and urban areas of the state, this drink, called ‘Bovonto’, could get a major boost if the boycott turns out to be successful. Reports from the state suggest that many retailers are willingly obliging the traders’ bodies which have called for a ban on the sale of products manufactured by Coca-Cola and Pepsi.

Bovonto is one of the several drinks manufactured by Kali Aerated Water Works Private