Home appliances remain immune to Covid, lockdown relaxation boosts demand

28% consumers keen on buying home appliances, while other discretionary spending is on hold, says Nielsen survey

consumer goods, durable, electronics, home appliances, kitchen, cooking, electronics, sale, FMCG

While April was a complete washout in terms of sales for appliances, industry sources say May has been better in comparison to April for the market owing to a combination of factors, including pent-up demand, reopening of online and offline channels

Mumbai/New Delhi
While saving money may be the need of the hour because of the Covid-19 pandemic, consumers, according to a Nielsen survey, appear willing to set aside some cash for buying

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First Published: May 25 2020 | 9:13 PM IST

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