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Kirana stores are the new battleground for India's e-commerce giants

National e-com marketplace to be launched shortly, to be world's largest e-com portal

Topics
Coronavirus | Kirana stores | Amazon India

Peerzada Abrar & Samreen Ahmad  |  Bengaluru 



Kirana store, shopkeeper, shops, retailers, offline, coronavirus, crawford market, masks, grocery
A shopkeeper wears a mask and sanitizes his hands at Crawford market in Mumbai Photo: PTI

With the anticipated change in consumer behaviour after the disease (Covid-19), offline retail is becoming the new battleground for e-commerce giants such as Amazon, Flipkart and trade associations that are scaling up efforts to woo local shops in a bid to bring them online.

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First Published: Fri, April 24 2020. 22:40 IST

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