Ola to launch self-drive rental service in select cities in coming weeks

With its foray into self-drive, Ola will go head-to-head with early entrants Zoomcar, Revv and a few other

Mobility firm Ola, operated by ANI Technologies, will launch a self-drive car rental service in select cities in the coming weeks, the firm said on Thursday. It will offer the cars currently managed by its arm Ola Fleet Technologies, and plans to add new ones.

Ola’s entry into the segment spells its ambition to diversify into new areas under the wider umbrella of mobility solutions. The firm is working to roll out electric-powered vehicles, has invested in Vogo for scooter rentals, and launched and grown ancillary services like Ola Play and Ola Money.

“Ola is committed to building mobility as a service