Property developers give up profit margins for sales volume: Analysts

Margins in residential projects have come down from 20-30 per cent last year to 8 to 10 per cent in today's market

Even as residential sales have picked up in the July-September quarter, compared to the previous quarters of the calendar year, property developers seem to be sacrificing margins for better volumes.

The third quarter of the calendar year 2020 saw home sale values increase by more than double to around Rs 29,731 crore, from Rs 12,694 crore in the preceding quarter. 

The first quarter of 2020 saw home sales of about Rs 46,306 crore, Anarock Property Consultants said.

“Developer margins have a taken a big hit and are at their lowest. For customers, this is the best time to buy as prices have reached