You are here: Home » Companies » News
Business Standard

UTVi in content tie-up with Business Standard

BS Reporter  |  Mumbai 

UTVi in content tie-up with Business Standard
BS Reporter / Mumbai April 24, 2008

UTVi, the soon to be launched English business channel by UTV, today announced a tie-up with the financial daily, Business Standard (BS). The tie-up will augment the content that UTVi currently offers.

The channel will air BS wire, BS alerts and BS breaking along with business bytes throughout the day. It will use business content to keep the audience updated with latest developments on the business news front, with inputs from Business Standard bureaus. The strategic alliance will give a boost to UTVi's content.

TN Ninan, editor, Business Standard said, "We are happy to partner with UTVi in this venture. This alliance gives us an excellent opportunity to combine the quality content of a business newspaper with the immediacy of television news."

UTVi will endeavour to get into the Business Standard newsroom to showcase senior journalists and subject experts. The views of these journalists and experts will be captured on air through programs such as a stock market preview in the morning, an edit page review or overview, and news items such as "Tomorrow

First Published: Thu, April 24 2008. 19:40 IST
RECOMMENDED FOR YOU

Business Standard

Upgrade To Premium Services

Welcome User

Business Standard is happy to inform you of the launch of "Business Standard Premium Services"

As a premium subscriber you get an across device unfettered access to a range of services which include:

  • Access Exclusive content - articles, features & opinion pieces
  • Weekly Industry/Genre specific newsletters - Choose multiple industries/genres
  • Access to 17 plus years of content archives
  • Set Stock price alerts for your portfolio and watch list and get them delivered to your e-mail box
  • End of day news alerts on 5 companies (via email)
  • NEW: Get seamless access to WSJ.com at a great price. No additional sign-up required.