Passion is nonsense and money can't buy happiness, explains this marketer

Seth Godin is a teacher and sometimes a blogger and an entrepreneur, reports Tech in Asia

Seth Godin is perhaps the most famous marketer in the world, recently inducted into the Direct Marketing Hall of Fame. Godin is also a founder of internet companies Yoyodyne and Squidoo.

His blog, which you can find by simply typing Seth into Google, is one of the most popular in the world.

Could you introduce yourself in one sentence?

“I’m Seth Godin. I’m a teacher and sometimes I’m a blogger and an entrepreneur.”

You’ve said before that a passion or a calling is nonsense. Could you elaborate?

“Let’s start with Carnegie Hall, where I’ve spoken a couple of times to students from Juilliard