The Government eMarketplace (GeM), the six-year-old public procurement website, is closing in on e-commerce giants Amazon and Walmart-owned Flipkart in terms of gross merchandise value (GMV).
Prashant Kumar Singh, chief executive officer of GeM, recently said the portal would be the largest e-commerce platform in India by the end of the current financial year, crossing Amazon and Flipkart. Singh pegged the FY23 GMV target for GeM at Rs 2 trillion (around $25 billion).
In FY22, GeM recorded a GMV of $14.2 billion, as against Amazon India’s $17 billion and Flipkart’s $23 billion.
GeM is time-efficient as the turnaround time for

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