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How the Obama coalition crumbled, leaving an opening for Trump

It was clear from the start that Hillary Clinton was struggling to reassemble the Obama coalition

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Nate Cohn

It is entirely possible, as many have argued, that Hillary Clinton would be the president-elect of the United States if the F.B.I. director, James Comey, had not sent a letter to Congress about her emails in the last weeks of the campaign.

But the electoral trends that put Donald J. Trump within striking distance of victory were clear long before Mr. Comey sent his letter. They were clear before WikiLeaks published hacked emails from the Democratic National Committee. They were even clear back in early July, before Mr. Comey excoriated Mrs. Clinton for using a private email server.

It was clear from the start that Mrs. Clinton was struggling to reassemble the Obama coalition.

 

At every point of the race, Mr. Trump was doing better among white voters without a college degree than Mitt Romney did in 2012 — by a wide margin. Mrs. Clinton was also not matching Mr. Obama’s support among black voters.

This was the core of the Obama coalition: an alliance between black voters and Northern white voters, from Mr. Obama’s first win in the 2008 Iowa caucuses to his final sprint across the so-called Midwestern Firewall states where he staked his 2012 re-election bid.

In 2016, the Obama coalition crumbled and so did the Midwestern Firewall.

The Obama Coalition Falters

The countryside of Iowa or the industrial belt along Lake Erie is not the sort of place that people envision when they think of the Obama coalition. Yet it was an important component of his victory.

Campaign lore has it that President Obama won thanks to a young, diverse, well-educated and metropolitan “coalition of the ascendant” — an emerging Democratic majority anchored in the new economy. Hispanic voters, in particular, were credited with Mr. Obama’s victory.

But Mr. Obama would have won re-election even if he hadn’t won the Hispanic vote at all. He would have won even if the electorate had been as old and as white as it had been in 2004.

Largely overlooked, his key support often came in the places where you would least expect it. He did better than John Kerry and Al Gore among white voters across the Northern United States, despite exit poll results to the contrary. Over all, 34 percent of Mr. Obama’s voters were whites without a college degree — larger in number than black voters, Hispanic voters or well-educated whites.

In most Northern states, white voters shifted left. In the South, the opposite happened.

Change in margin among white voters between 2004 and 2012

 

Change in margin among white voters from 2004 to 2012

  • +6
  • +4
  • +2
  •  
  • +2
  • +4
  • +6
  •  

He excelled in a nearly continuous swath from the Pacific Coast of Oregon and Washington to the Red River Valley in Minnesota, along the Great Lakes to the coast of Maine. In these places, Mr. Obama often ran as strong or stronger than any Democrat in history.

In 2016, Mr. Trump made huge gains among white working-class voters. It wasn’t just in the places where Democratic strength had been eroding for a long time, like western Pennsylvania. It was often in the places where Democrats had seemed resilient or even strong, like Scranton, Pa., and eastern Iowa.

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It was a decisive break from recent trends. White voters without college degrees, for the first time, deviated from the national trend and swung decidedly toward the Republicans. No bastion of white, working-class Democratic strength was immune to the trend.

For the first time in the history of the two parties, the Republican candidate did better among low-income whites than among affluent whites, according to exit poll data and a compilation of New York Times/CBS News surveys.

According to exit polls, Mr. Trump did better than Mr. Romney by 24 points among white voters without a degree making less than $30,000 a year. He won these voters by a margin of 62 to 30 percent, compared with Mr. Romney’s narrow win of 52 percent to 45 percent.

In general, exit poll data should be interpreted with caution — but pre-election polls show a similar swing, and the magnitude of the shifts most likely withstands any failings of the exit polls.

Mrs. Clinton’s profound weakness among Northern white working-class voters was not expected as recently as six months ago. She was thought to be fairly strong among the older white working-class voters who were skeptical of Mr. Obama from the start. Most of Mr. Obama’s strength among white voters without a degree was due to his gains among those under age 45.

But Mr. Trump expanded on Republican gains among older working-class white voters, according to Upshot estimates, while erasing most of Mr. Obama’s gains among younger Northern white voters without a degree.

Trump’s White Working-Class Surge Spans Age Groups

Donald J. Trump continued the trend of G.O.P. gains among older Northern white working-class voters and reversed President Obama’s gains among the young.

Margin of presidential vote for Democrats of Northern white voters without a college degree, by age
D+20
10
0
-10
-20
-30
18 to 29
30 to 44
45 to 64
65-plus
All
2004
2008
2012
2016
Margin of presidential vote for Democrats of Northern white voters without a college degree, by age
D+20
10
0
-10
-20
-30
18 to 29
30 to 44
45 to 64
65-plus
All
2004
2008
2012
2016
Margin of presidential vote for Democrats of Northern white voters without a college degree, by age
D+20
10
0
-10
-20
-30
18 to 29
30 to 44
45 to 64
65-plus
All
2004
2008
2012
2016

His gains among younger working-class whites were especially important in the Upper Midwest. Young white working-class voters represent a larger share of the vote there than anywhere else in the country. Mr. Obama’s strength among them — and Mrs. Clinton’s weakness — was evident from the beginning of the 2008 primaries.

It Wasn’t Turnout

Mr. Trump’s gains among white working-class voters weren’t simply caused by Democrats staying home on Election Day.

The Clinton team knew what was wrong from the start, according to a Clinton campaign staffer and other Democrats. Its models, based on survey data, indicated that they were underperforming Mr. Obama in less-educated white areas by a wide margin — perhaps 10 points or more — as early as the summer.

The campaign looked back to respondents who were contacted in 2012, and found a large number of white working-class voters who had backed Mr. Obama were now supporting Mr. Trump.

The same story was obvious in public polls of registered voters. Those polls aren’t affected by changes in turnout.

The best data on the effect of turnout will ultimately come from voter file data, which will include an individual-level account of who voted and who didn’t. Most of this data is only beginning to become available.

But the limited data that’s already available is consistent with the story evident in the pre-election polling: Turnout wasn’t the major factor driving shifts among white voters.

The voter-file data in North Carolina, where nearly all of the state’s jurisdictions have reported their vote, shows that the turnout among white Democrats and Republicans increased by almost the exact amount — about 2.5 percent. The same appears to be true in Florida.

Nationally, there is no relationship between the decline in Democratic strength and the change in turnout. Mr. Trump made gains in white working-class areas, whether turnout surged or dropped.

The exit polls also show all of the signs that Mr. Trump was winning over Obama voters. Perhaps most strikingly, Mr. Trump won 19 percent of white voters without a degree who approved of Mr. Obama’s performance, including 8 percent of those who “strongly” approved of Mr. Obama’s performance and 10 percent of white working-class voters who wanted to continue Mr. Obama’s policies.

Mr. Trump won 20 percent of self-identified liberal white working-class voters, according to the exit polls, and 38 percent of those who wanted policies that were more liberal than Mr. Obama’s.

It strongly suggests that Mr. Trump won over large numbers of white, working-class voters who supported Mr. Obama four years earlier.

The Obama-Trump Vote

The notion that Mr. Trump could win over so many people who voted for Mr. Obama and who still approved of his performance is hard to understand for people with ideologically consistent views on a traditional liberal-conservative spectrum. Mr. Trump, if anything, was Mr. Obama’s opposite.

But the two had the same winning pitch to white working-class voters.

Mr. Obama and his campaign team portrayed Mr. Romney as a plutocrat who dismantled companies and outsourced jobs. The implication was that he would leave middle-class jobs prey to globalization and corporations.

The proof of Mr. Obama’s commitment to the working class and Mr. Romney’s callousness, according to the Obama campaign, was the auto bailout: Mr. Obama protected the auto industry; Mr. Romney wrote “Let Detroit Go Bankrupt” in The New York Times.

There was one place where Mr. Romney was able to effectively argue that he could protect the industrial economy and the people who worked in it: coal country. There he made big gains after the Obama administration pushed climate-change policies that would reduce the production and use of coal.

In retrospect, the scale of the Democratic collapse in coal country was a harbinger of just how far the Democrats would fall in their old strongholds once they forfeited the mantle of working-class interests.

Mr. Trump owned Mr. Obama’s winning message to autoworkers and Mr. Romney’s message to coal country. He didn’t merely run to protect the remnants of the industrial economy; he promised to restore it and “make America great again.”

Just as Mr. Obama’s team caricatured Mr. Romney, Mr. Trump caricatured Mrs. Clinton as a tool of Wall Street, bought by special interests. She, too, would leave workers vulnerable to the forces of globalization and big business, he said.

According to Mr. Trump’s campaign, the proof of his commitment to the working class wasn’t the auto bailout but the issue of trade: Mr. Trump said free trade was responsible for deindustrialization, and asserted that he would get tough on China, renegotiate Nafta and pull out of the trans-Pacific Partnership — two trade agreements that Mrs. Clinton supported or helped negotiate (she later rejected the trans-Pacific deal).

Like Mr. Obama, Mr. Trump ran against the establishment — and against a candidate who embodied it far more than John McCain or Mr. Romney did. The various allegations against Mrs. Clinton neatly complemented the notion that she wasn’t out to help ordinary Americans.

Taken together, Mr. Trump’s views on immigration, trade, China, crime, guns and Islam all had considerable appeal to white working-class Democratic voters, according to Pew Research data. It was a far more appealing message than old Republican messages about abortion, same-sex marriage and the social safety net.

Appealing to White Working-Class Democrats

Donald J. Trump’s economic views hold some appeal for blue-collar white Democrats.

Percentage of white Democrats without a college degree who say …
Gun rights are more important than control
The U.S. should get tougher with China on economic issues
Free trade does more harm than good
That they have a favorable view of N.R.A.
Immigrants are a burden to society
Newcomers threaten traditional values
That they disapprove of Obamacare
Islam encourages violence
Abortion should be illegal in most cases
Stricter environmental laws cost too many jobs
Homosexuality should be discouraged
Some reductions in Social Security should be considered
45%
40%
39%
38%
38%
35%
33%
27%
26%
21%
20%
20%
Percentage of white Democrats without a college degree who say …
Gun rights are more important than control
Gett tougher with China on economic issues
Free trade does more harm than good
They have a favorable view of N.R.A.
Immigrants are a burden to society
Newcomers threaten traditional values
They disapprove of Obamacare
Islam encourages violence
Abortion should be illegal in most cases
Stricter environmental laws cost too many jobs
Homosexuality should be discouraged
Some reductions in Social Security should be considered
45%
40%
39%
38%
38%
35%
33%
27%
26%

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First Published: Dec 24 2016 | 10:43 AM IST

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