Midweek pubs visits in UK 'hurtling towards oblivion'

The number of British people going to the pub for a midweek pint has gone down, a new study has revealed.

Between 2011 and 2012, midweek visits to pubs dropped by almost 4 percent, while weekend trips went up 6 percent, the Daily Star reported.

The study also found that when people actually got to the pub, it is increasingly a family affair, with adult-only visits decreasing by 1.2 percent every year, since 2009.

The research, conducted by NPD Group, also revealed that the traditional British image of men catching up with their pals for a midweek pint is becoming a thing of the past.