You are here: Home » News-IANS » Sports
Business Standard

Boost ropes in Pant, Iyer as brand ambassadors

IANS  |  New Delhi 

Boost, one of the leading brands in the health food/drinks category, on Tuesday announced appointment of cricketers Rishabh and Iyer as ambassadors.

With this alliance, and Iyer join and who have been associated with the for a long time.

and Iyer, youngest achievers' in Indian cricket, are a perfect fit for the that aims to empower kids become champions in and life, the company said.

On his collaboration, Pant said: "I am delighted to be part of the Boost family, a brand that has been associated with and loved by kids for decades. Every kid needs an inspiration in his life. In my case, it was my family that always encouraged me. Boost is doing the same by inspiring kids to play a bigger game."

Iyer said: "Boost has an iconic presence in with legends of the game, like and M.S. Dhoni, being associated with it. I'm humbled to be part of such a brand and looking forward to super-energetic innings with Boost."

"I highly resonate with the brand's value of taking on bigger and tougher opponents and hope to learn more on my journey with Boost," he said.



(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Tue, April 16 2019. 17:04 IST