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Alexa Chung to launch denim collection

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Press Trust of India London
TV presenter Alexa Chung has teamed up with clothing label Adriano Goldschmied to create a 20-piece denim collection.

The 30-year-old model is teaming up with the American label to create 20 pieces - including denim dresses, T-Shirts and jeans - for their new and upcoming collection, Alexa Chung for AG, reported Contactmusic.

"The collection is inherently the missing pieces of my dream denim wardrobe, which, as ever, is predominantly inspired by a late Sixties, early Seventies aesthetic," she said.

The British star, who also worked with US retailer Madewell in 2011, paid a visit to the Goldschmied factory in California recently and spent the duration of her trip searching through shops in the area as part of her research for the collection.
 

"I found the trip incredibly inspiring and an opportunity to learn about denim and make things I had been dreaming about finding," she added.

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First Published: Jun 27 2014 | 3:01 PM IST

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