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Creating Value for Business, Fashion Products Highlight Market-driven Design at 124th Canton Fair

Press Trust of India  |  GUANGZHOU 

/ -- The 124th Import and Export (Canton Fair), has gathered more than 8,600 companies from the areas of textiles and garments, shoes, cases and bags, recreational products, medicine and and to showcase their market-driven ideas and designs to global buyers during its Phase 3 exhibition.

"The is linking global demands with local designing and manufacturing capabilities, and now we can see that the design of the products displayed during Phase 3 of the are in accordance with the structural changes in the consumer market, which also match global buyers' needs," said Maggie Pu, of the at "We are privileged to witness the progress our exhibitors and buyers have made through their visit to the Canton Fair."

Coming from the largest country in the global textile and garment industry with the most complete and categories, exhibitors from the Textile and Garment section are not only offering one-stop purchase of quality products, but they are also aiming to transform their processes to meet market demand and increased competition.

With consumer behavior continually changing, exhibitors in the clothing exhibition zone are showing an increasing focus on tailored premium products.

Jack Zhu, of Zhejiang Jiaxin Silk Corp., Ltd, a high-end silk clothing manufacturer, noted that their signature product, silk clothing, is welcomed by European and American buyers, while they're also introducing value products that use silk-blended fabrics and silk cotton to accommodate different purchasing needs.

The Case and Bags section offers more highlights in upgraded product design. With more than 70% market share, 20,000 Chinese manufacturers have produced more than one-third of all cases and bags sold around the world, and they are constantly seeking breakthroughs in product design, distribution channels and branding. This year, exhibitors are introducing new materials and technologies at the Canton Fair.

Xiangxing Group, China's largest case manufacturer, which produces and sports bags, is bringing their latest carbon fiber/aluminum material suitcases and bags. "Our latest design fully reflects current popular trend styles and types for cases and bags in the market," said Crystal Zheng, in the company's International Department. "Canton Fair is the best platform to present and expand our product categories to target different markets with different potential designs, such as offering functional backpacks for North American consumers, colorful designs for South American clients and styles for Japanese customers."

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About Canton Fair

The Import and Export Fair, also known as the Canton Fair, is held biannually in every spring and fall. Established in 1957, the fair is now a comprehensive exhibition with the longest history, highest level, largest scale and largest number of products as well as the broadest distribution of buyer origins and the highest business turnover in

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(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Tue, November 06 2018. 14:25 IST