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Facebook ranks Kerala Tourism Page as the Best FB page in 2017

Press Trust of India  |  Thiruvananthapuram 

Tourism's page has garnered 1.5 million likes to emerge on top among the states in the country in 2017.

The God's Own Country, bestowed with enchanting backwaters, virgin beaches and high ranges, pushed Jammu and Kashmir and Gujarat Tourism's pages to the second and third place respectively, an official press release said here today.

The ranking was done by based on total engagement with tourists that included reactions, shares and comments on the page between the January 1 and December 31, 2017.

The Tourism Facebook page had garnered 1.5 million likes to emerge as the top, the release said.

Facebook recently released the data on the top-ranked Facebook pages of government bodies, ministries and political parties in the country.

Tourism received an award in this connection at office in from the site's (India, South and Central Asia)

congratulated the entire team for the achievement.

"has been able to successfully convey the reasons as to why Kerala is a destination that should be on every traveller's itinerary," Tourism Secretary, was quoted as having said in the release.

The department's presence on had taken this message across to millions across the world and the laurel from Facebook was heartening, she added.

Kiran said Kerala Tourism's activity on Facebook and other space had been focused and proactive. It has been able to keep travellers from and abroad engaged with interesting and innovative posts on the projects and activities undertaken by the department.

The ranking comes at a time when had upped the Digital marketing budget to 15 per cent and been communicating to the people across the globe in "exciting ways", he said.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Thu, May 17 2018. 13:05 IST