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Lia Agarbathi ropes in Mithali Raj, Arunima Sinha as brand

Press Trust of India  |  New Delhi 

Lia Agarbathi has roped in Indian Women's cricket team Captain Mithali Raj and first female amputee to climb the Mount Everest Arunima Sinha as its brand ambassadors.

The brand, owned by NR Group, has launched a new campaign which experiments with the idea of women's empowerment in the agarbathi industry.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Thu, September 14 2017. 23:22 IST