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Triumph launches new Bonneville T120 priced at Rs 8.7 lakh

Press Trust of India New Delhi
British superbike maker Triumph Motorcycles today launched an updated version of its 'Bonneville T120' model in India priced at Rs 8.7 lakh (ex-showroom Delhi).

The model comes with an all-new 1200cc high torque Bonneville engine and a new chassis and suspension for refined all day riding, the company said.

"The original Bonneville T120 has enjoyed a great legacy and character amongst its loyalists. We are sure the Indian customers will take it to the new, modern yet authentic T120 with absolute zeal and pride.

"It comes with real pedigree, presence and performance yet retains its class," Triumph Motorcycles India Managing Director Vimal Sumbly said in a statement.
 

The bike comes with various features like anti-lock braking system, heated grips setting, rider mode setting, service indicator, USB charge socket and engine immobiliser, among others.
Triumph entered the country two years ago. In the first

year, it had notched up just about 500 units. In the second year ending last fiscal, its sales increased five-fold to 3,000 units, Sumbly said.

Triumph sells 15 global models in the country through its dealerships in Delhi, Mumbai, Pune, Chandigarh, Jaipur, Indore, Ahmedabad, Kolkata, Bengaluru, Chennai, Hyderabad and Kochi.

Sumbly said this year the number of dealers will touch 15, and 20 by 2020.

Triumph, the only bike company in the country to offer doorstep after-sales service, sells models in the 500 cc - 2300 cc category with a price range of Rs 6.9 lakh to Rs 22 lakh.

Sumbly said the superbike segment has five sub-segments: classic, roadster, supersports, adventure and cruise. Triumph is present in all categories, though the classic segment, which generally comes in the 500-cc range, is the largest for the company with 45 per cent volume share.

Sumbly said for Triumph, India is the second market after Brazil to have a CKD assembly line, while it has two full-fledged manufacturing plants in Britain and one in Thailand.

Competition in the domestic superbiking market is increasing with as many as 15 players, with the costliest being the Italian MV Agusta.

MV Agusta entered the country last month through a marketing tie-up with the Firodias, with three models in the Rs 17 - 50 lakh range.

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First Published: Apr 05 2016 | 3:42 PM IST

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