Uttarakhand government is planning to hold more fairs on the lines of 'Saras Mela' to provide a platform for the local enterpreneurs to sell their goods and exchange business expertise, Chief Minister Harish Rawat said.
Fairs like this play a significant role in rural development and in strengthening the rural economy, Rawat said.
The government is planning to organise many more such melas that will help in providing market access to local products and also act as a platform for exchanging business expertise, he added.
He was at the inauguration of the state-level 'Saras Mela' organised at the Parade Ground here yesterday.
Calling out organisations like NABARD to come forward in assisting various Self-Help Groups, the Chief Minister said that steps should be taken to ensure that sales multiply up to five times in next year's fair.
"People should come out in large numbers and buy local products from these fairs," he added.
The 'Saras Mela', organised jointly by the Union Rural Development Ministry and the Rural Development Division of the state government, will continue till November 12.
