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Microsoft adopts ethical principles aiming to bar misuse of face recognition technology

Reuters 

(Reuters) - Corp on Thursday announced ethical principles for the use of its technology, saying it would bar such technology from being used to engage in unlawful discrimination and would encourage customers to be transparent when deploying such services.

In a blog post on Thursday, pushed for urgency in regulating facial-recognition technology, while adding that tech companies should self regulate too.

"We believe it's important for governments in 2019 to start adopting laws to regulate this technology. The genie, so to speak, is just emerging from the bottle," said in a blog post https://blogs.com/on-the-issues/2018/12/06/facial-recognition-its-time-for-action/?mod=article_inline on Thursday.

Identifying faces has become a common feature in including Apple Inc's iPhone, with and Alphabet Inc's offering as well.

But questions have been raised over the use of such technology.

U.S. civil liberties groups in May called on Amazon to stop offering services to governments, warning that the software could be used to target immigrants and people of colour unfairly.

Microsoft said in the blog post it will document and communicate the capabilities of the technology, as well as prohibit the use of to engage in unlawful discrimination.

The other principles listed were fairness, accountability, notice and consent, and lawful surveillance.

Microsoft has also not promised to bar sale of to law enforcement, which is what the has asked for.

Microsoft said it would formally launch these principles, together with supporting framework, before the end of March 2019, but did not detail how it would implement its new principles.

(Reporting by and in Bengaluru; Editing by Shailesh Kuber)

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Fri, December 07 2018. 06:04 IST
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