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Tourism is often about seeking deeper emotional and personal connections with the world around us. It’s a quintessential part of the “experience economy”, creating memories that can be recalled, re-lived and re-shared for a lifetime.
But not all travel experiences take place in the real world. With the evolution of virtual reality (VR) technology, tourism is increasingly a mash-up of physical and virtual worlds. VR can even remove the need to travel entirely.
Excessive tourism, or over-tourism, in popular destinations can degrade heritage sites, the quality of life of host communities, and the experience of visitors. Virtual reality not only offers alternative
