Business Standard

Twitter removes blue tick from celebrities' accounts across the world

Elon Musk-owned microblogging platform removed the blue verification badge from celebrities' accounts across the globe. They need to pay subscription fees to continue using blue tick

Photo: Bloomberg

Photo: Bloomberg

Sudeep Singh Rawat New Delhi

Listen to This Article

The micro-blogging platform Twitter has finally removed the blue tick from celebrities' accounts who failed to pay the subscription amount.

Twitter CEO Elon Musk has been asking people to pay a subscription fee of $8 (approximately Rs 660) to continue having a verified blue tick on their Twitter profile.

Twitter blue tick helps users to distinguish between original accounts and the imposters. It also prevents users from creating fake accounts.

Celebrities losing blue tick

Many celebrities in India and the world lost their blue tick verification badge on Thursday.

The celebration list is quite long, including movie stars like Shah Rukh Khan, Salman Khan, Amitabh Bachchan, Priyanka Chopra, Alia Bhatt, Anushka Sharma, and so on.

Businessmen and cricket stars also lost their blue tick. Mahindra Group chairman Anand Mahindra, Zerodha co-founder Nikhil Kamath, Adani Group Chairman Gautam Adani, and Wipro Chairman Rishad Premji lost their blue tick.

Indian star cricketers Virat Kohli, MS Dhoni, and Rohit Sharma also lost their blue tick verification badges.

Politicians like Yogi Adityanath, Rahul Gandhi, and Priyanka Gandhi also found their blue tick missing.

International stars like Beyonce, Oprah Winfrey, and former US president Donald Trump lost their blue tick on Thursday.

Twitter Blue subscription fee

Twitter charges different prices from individuals and companies. One with an individual account has to pay $8/month (approximately Rs 660). Whereas an organisation interested to retain the blue tick should pay $1000/month (approx. Rs 82K) and $50 (approx. Rs 4,100) for each affiliate or employee account.

Twitter offers gold checks for verified organisations and grey checks for a government organisation and their affiliates.

Twitter earlier tweeted about removing blue tick plans

Twitter in March announced in March about its plan to remove Twitter-verified check marks.

Here's what Twitter tweeted in March, "On April 1st, we will begin winding down our legacy verified program and removing legacy verified check marks. To keep your blue checkmark on Twitter, individuals can sign up for Twitter Blue."

Don't miss the most important news and views of the day. Get them on our Telegram channel

First Published: Apr 21 2023 | 12:12 PM IST

Explore News