Page 17 - Supplements
Rohinton Mistry's 1995 novel captured the grand tragedies of Emergency
A Fine Balance is also a ludicrous sketch of a nation, its grand tragedies and political misadventures, specifically during the Emergency of 1975, which was declared 45 years ago on June 25
 "Rohinton Mistry's 1995 novel captured the grand tragedies of Emergency")
Noise Shots Rush: Affordable TWS earphones are now officially a thing
The cute, rotund charging case is simple in construction and is of a better quality than you'd expect
 "Noise Shots Rush: Affordable TWS earphones are now officially a thing")
Kodak CA 55-inch 4K UHD TV review: Minimally designed, offers more in less
The TV runs a resolution of 3840x2160 pixels and reproduces 4K content with a fair bit of accuracy
 "Kodak CA 55-inch 4K UHD TV review: Minimally designed, offers more in less")
A filmmaking couple tells gorgeous stories from the Himalayas on YouTube
The husband-wife duo, who go by the moniker "Ronnie & Barty" on YouTube, have been chronicling their Himalayan life with a lens for a few years now, capturing breathtaking visuals.
 "A filmmaking couple tells gorgeous stories from the Himalayas on YouTube")
Masks, gloves, PPEs and the plastic conundrum we need a solution to
The plastic ban in India, which had just started to take effect, has been substantially derailed given current needs and with enforcement systems looking the other way.
 "Masks, gloves, PPEs and the plastic conundrum we need a solution to")
CHESS #1405
Fabiano Caruana has now developed into a formidable rapid player
 "CHESS #1405")
Pushing 39, taking a year off - is the end of Roger Federer's career nigh?
By employing instinct and reacting faster than his opponents, Federer, over the last two decades, seized control of what matters most in tennis: time
 "Pushing 39, taking a year off - is the end of Roger Federer's career nigh?")
Little letters of love
Amit Shankar Saha has quietly carved a niche for himself in the overactive world of Indian poetry in English
 "Little letters of love")
Accounts from Mumbai's Dharavi on efforts to chase away the virus
As efforts to 'chase the virus' begin to pay off in Mumbai's Dharavi, frontline workers and residents share accounts of recent months
 "Accounts from Mumbai's Dharavi on efforts to chase away the virus")
How multiplexes systematically killed the democratic movie-going experience
Even with its class divisions, the cinema hall seated everyone. A different ecosystem altogether, it was far more organic
 "How multiplexes systematically killed the democratic movie-going experience")
Wine ratings explained
Three- and five-point ratings don't address the subject adequately, and wine producers themselves cannot be relied upon to be objective.
 "Wine ratings explained")
HUL, RB, ITC up the ante in home hygiene with new campaigns, products
Brands look to leverage the sharply rising consumer interest in external cleanliness, launch new campaigns and products
 "HUL, RB, ITC up the ante in home hygiene with new campaigns, products")
How three MSMEs turned the coronavirus challenge into an opportunity
Many people running MSMEs fear that the support offered by the government might not be enough, while many others are tweaking their business models - basically trying to do more with less
 "How three MSMEs turned the coronavirus challenge into an opportunity")
Brands chant the affordability mantra as they chase thrifty customers
The familiar playbook of flexible payment schemes, value packs and discounted sales dons a post-pandemic avatar as brands chase thrifty customers
 "Brands chant the affordability mantra as they chase thrifty customers")
How the shift in purchase behaviour calls for an overhaul in branding
As consumers make the slow march to normalcy, brands will be forced to rethink their category presence, purpose, and pricing strategies
 "How the shift in purchase behaviour calls for an overhaul in branding")
Can the pandemic nudge us to change our habits and make our lives better?
Preposterous though it may sound, months of staying at home 24x7 has offered an opportunity to change lifestyles for the better.
 "Can the pandemic nudge us to change our habits and make our lives better?")
Can Vivo beat lockdown blues as campaigns against Chinese brands intensify?
As campaigns against Chinese brands intensify and the virus keeps people indoors, Vivo plays it slow with a digital-first launch plan
 "Can Vivo beat lockdown blues as campaigns against Chinese brands intensify?")
Steps SpiceJet took to shift focus from passengers to products in lockdown
It roughly needs around $5 million to convert a Boeing 737 and around $1.5 to convert a Q400 from a passenger aircraft to a cargo aircraft
 "Steps SpiceJet took to shift focus from passengers to products in lockdown")
Private, not confidential: How data is a casualty in the time of pandemic
Battling the pandemic demands an unprecedented amount of citizen surveillance and data collection. In all of this, does privacy matter? Neha Alawadhi and Arundhuti Dasgupta report
 "Private, not confidential: How data is a casualty in the time of pandemic")
The Class of 2020 deals with pending exams, uncertain admissions and fear
The school-leaving Class of 2020 is dealing with confusion about interrupted exams, anxiety about college admissions and, of course, fear of a raging virus. Veer Arjun Singh sums up their dilemmas
 "The Class of 2020 deals with pending exams, uncertain admissions and fear")