Page 35 - Supplements

The trio who came together to chronicle a little-covered Mughal era

If you are looking for whether venality is baked into our politics, you would do well to go through the pages of this work

Understanding smart home lighting is a cinch with this starter's guide

Smart lighting is about to revolutionise the way we think of the humble bulb

Catching them young: Here's what Gen Z, millennials want from technology

Here are some insights into their relationship with technology based on the findings of the MTV's Mera Bharat Amazeballs survey

LaLiga talks cricket in a football field, starts campaign with Rohit Sharma

The Spanish football league turns to Rohit Sharma to kick one into the net for the brand, build its appeal among fans and young footballers

Akshay Kumar is new face for PepsiCo India's Kurkure, does he fit the bill?

Kurkure, a brand born in and made for India, has built its persona around being rooted in local tastes

69% Indian millennials see coffee as companion during conversation: Survey

Over 3,000 young people from across all major Indian cities responded to this survey

CSR spending: Rise in number of firms going beyond 2% mandate, says report

Companies who are not required to spending allocating budgets for CSR are spending

Find mentor with right attitude and skill sets

In the concluding part, the author talks about how mentoring can impact the growing-up process

Making global strides: Bajaj Auto eyes 2.2 mn units of exports by FY20-end

Currently, Africa is the single largest export destination for Bajaj with every second motorcycle getting exported to the region

Digital is the new blockbuster in B'town, studios shift to online marketing

An array of sophisticated tools and tactics powers the online show business as studios seek maximum bang for every buck spent

Why Oreo rewired its narrative from a playful to a purpose-driven one

Mondelez pushes its biscuit brand out of the playpen, looks for a more meaningful association with consumers

Sony HT-S20R soundbar review: A good mess surrounded by sound and wires

Sony's HT-S20R delivers a surround sound, theatre-like experience that is good enough for a large living room and even better for a 14 feet x 16 feet bedroom

The Strategist quiz #653

The Strategist quiz #653

My favourite campaign is 'Real men of genius': FCB Ulka's Keegan Pinto

They might have made some 20 films and 30 radio spots

Technology flavours the click and bait game at Zomato and Swiggy

From delivery-only restaurants to mapping every minute of the delivery process, brands lean in on tech and not just discounts, to woo users

Turning the tables: Low cost, e-retail presence key for new furniture firms

Flipkart, Pantaloons and Pidilite are emerging names in furniture retail, keen on making headway in a fragmented market

Answers to the Strategist quiz #652

Answers to the Strategist quiz #652

Ahmedabad is being polished and buffed for Trump. Some of it is disturbing

The local hospitality industry is also enjoying the spike in bookings and enquiries ahead of the event

Shubh Mangal Zyaada Saavdhan takes on homophobia bravely but ineffectually

The film is a crackling comedy in parts and a brave take on choice more than sexual preferences

All hail Leander Paes, legend who just played his last tournament in India

The joy that Paes brought to a tennis court was at its most infectious in mixed doubles