India's second largest paint maker Berger Paints has entered into a partnership with Japan based Chugoku Marine Paints (CMP) which marks the former's entry into the marine paints segment.While initially, Berger Paints will act like a production partner for CMP India to cater to its clients, the partnership also opens up a possibility of a future joint-venture.Abhijit Roy, managing director and CEO of Berger Paints said that under the current terms of the treaty, CMP will procure paint from its VVN plant in Gujarat which has an installed capacity of 4,000 tonnes per month."However, we might opt for a joint venture to enter this segment directly", he said.Its plants in Jejuri in Maharashtra and Pondicherry will also be used for rolling out marine paints products in the near future.While Berger Paints will have limited branding visibility as the paint will be sold under the CMP brand name in India, the company is expected to gain hands-on experience in the marine coatings business to ...
Berger will initially be a production partner for Chugoku Marine Paints India
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