Actor and brand ambassador Ranveer Singh with Alex Feng, CEO of Vivo India, at the launch of its new phones and the IPL trophy in Mumbai

Vivo

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	Headquartered in Dongguan, Vivo is a Chinese electronics brand founded by Shen Wei in 2009. Owned by BBK Electronics, Vivo designs and sells smartphones, software and phone accessories. The company entered India&rsquo;s smartphone market in 2012 with the launch the Vivo X1, the world&rsquo;s first smartphone with a built-in dedicated Hi-Fi audio amplifier. In 2014, the company launched in the country the Vivo X5 Max, touted as the world&rsquo;s thinnest smartphone at the time.</div>
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	As a company, Vivo sponsors various global sports events. In 2015, the company became title sponsor to the Indian Premier League (IPL) cricket tournament in a two-year deal starting 2016. The deal was renewed in 2017 and the sponsorship was extended until 2022. The same year, the company reached a deal with FIFA for being the official smartphone brand sponsor of the 2018 and 2022 FIFA World Cups. The company also became a title sponsor of India&#39;s Pro Kabaddi League.</div>
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	Like sister concern Oppo, Vivo has been at the forefront of technology innovations in the smartphone space. It was the first smartphone manufacturer to showcase the in-display fingerprint sensor technology, which was later adopted by most smartphone brands. The company was also the first to introduce the motorised pop-up camera module in smartphones with the launch of the Vivo Nex in 2018. In 2019, the company showcased the Nex Dual Display concept with a secondary OLED screen at its back. The phone was just a prototype and did not go on sale, but it gathered a positive feedback from technology enthusiasts. So, there are chances that the company would announce a product with a similar technology sometime in 2019.</div>

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Vivo checks out the pitch