Business Standard

Analysts cheer Colgate's growth plans and focused product innovation

Focus on modern trade and market share gains has led brokerages to hike their target price estimate for the stock


Colgate continues to strengthen its e-commerce team, broadening its presence across platforms and increased focus on data analytics and product availability.

Yash Upadhyaya Mumbai
At least 10 brokerages hiked their target price estimate (average Rs 1,670) for Colgate-Palmolive (India) over the weekend as the toothpaste leader highlighted its efforts to drive profitable growth.

The latter has come as a pleasant surprise given that Colgate's volumes, after growing between 9 per cent and 14 per cent during FY08-FY14, have seen a sharp deceleration to between -1.5 per cent and 5.5 per cent during FY15-FY20.

A key reason for the high volume growth rates of FY08-FY14 had been the company’s focus on increasing penetration rates, which surged to as high as 88 per cent for Colgate's brands. The

Don't miss the most important news and views of the day. Get them on our Telegram channel

First Published: Dec 21 2020 | 7:33 PM IST

Explore News

To read the full story, subscribe to BS Premium now, at just Rs 249/ month.

Key stories on are available only to BS Premium subscribers.

Register to