Auto Expo: Ford unveils short sedan concept

The sub 4-metre sedan could target Maruti Dzire, Honda Amaze

 

Ford India, the subsidiary of Ford Motor Company, today unveiled a compact sedan concept, based on which the company could target the Maruti Dzire and Honda Amaze.

Named as Ford Figo Concept, it is a sub 4-metre sedan, aimed at redefining customer expectations in the B segment, the Chennai-based company said today.

The company did not disclose further plans for the Figo sedan concept. It said it will gauge visitor response at the expo before taking a decision.

Yesterday, Korean car brand Hyundai also unveiled the Grand i10-based compact sedan Xcent. This vehicle will go under production later this month for launch in March.

Also on display was the new Ford Fiesta, which is positioned as a competing model against the Honda City, Hyundai Verna.