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Godrej Household's Kiwi brand licence terminated

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BS Reporter Mumbai

US consumer products major, Sara Lee has terminated the licence of Godrej Household Products Ltd to sell Kiwi shoe care and Kiwi Kleen brands in India and Sri Lanka.

The move follows the sale of Kiwi by Sara Lee to household products major S C Johnson early this year.

Sara Lee will pay GHPL Rs 177 crore for the termination, which is effective April 3.

Last year, Godrej Consumer Products (GCPL) had sold air freshner Ambipur to Procter & Gamble (P&G) for Rs 40 crore. This followed Ambipur's sale globally to P&G by Sara Lee.

Brylcreem, meanwhile, has been sold to Unilever globally. The brand is yet to be withdrawn by GCPL.

The GCPL stock was trading down 0.45% on the Bombay Stock Exchange at Rs 356.40 at 12.

 

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First Published: Mar 24 2011 | 12:37 PM IST

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