Meta, India (then called Facebook India) hit gross ad revenues of Rs 9,236 crore ($1.23 billion) for the year ending March 2021. That makes the Indian arm of the US-based $86-billion Meta the country’s fifth largest media firm on revenues after Disney Star, Sony-Zee, Google and the Times Group. Vanita Kohli-Khandekar spoke to Meta, India’s Vice President and Managing Director Ajit Mohan on what this means and more. Edited excerpts.
What has the year been like for Meta, India?
In the last 18 months, a lot of what we have been talking about has been put in place. In video,