Louvre Hotels Group plans expansion, to double its India share by 2021

Louvre Hotels Group envisages increasing share of its India business from the current 5-7 per cent to 10-15 per cent by 2021, said Saurabh Chawla, chief development officer at the world’s fifth-largest hotel group. 

The growth will be driven by an aggressive expansion plan across small towns and cities, as it seeks to remain competitive amid growing the app-based hotel aggregators that have the ability to scale up much faster, said Chawla. The Paris-based international hotel chain, owned by China’s Jin Jiang International Holdings, operates 130 properties in the country under the Golden Tulip, Sarovar, and Kyriad brands.

On Tuesday, the mid-size