Maruti Suzuki has been able to keep the cost of production of like-to-like vehicles pegged at nearly the same levels for years due its aggressive cost reductions.
“A study conducted by the company has shown that in like-to-like vehicles (taking out any additional costs due to value addition or new regulations on, say, emissions), our cost of production has remained constant for years,” said Maruti Suzuki chairman R C Bhargava.
“That is because, through our comprehensive cost reduction programme, we have been able to save enough to neutralise the impact of the increase in input prices like materials and others which go

)