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Nissan to sell only premium cars in India; Datsun to focus on budget car

Nissan's share of India's passenger vehicles market fell to 1.6 per cent in the fiscal year ended March 31, from nearly 1.9 per cent a year ago

Reuters  |  NEW DELHI 

Nissan Motor Co will produce and sell only premium vehicles in India, while using its sister brand Datsun to crack the mass budget car market, in a revamp of its strategy in the country, a company executive said on Thursday. India is one of the world's fastest-growing car markets but several global automakers, including Nissan, have struggled to boost sales in the country where rivals Maruti Suzuki India Ltd and Hyundai Motor Co together control about two-thirds of the market. Nissan will upgrade its manufacturing facility, double the number of car dealerships over the next ...

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First Published: Fri, September 07 2018. 00:22 IST
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