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Ramdev's Patanjali shakes up FMCG order; next up 'nutritious restaurants'

Posts Rs 10,216 crore in sales in FY17 to become largest after ITC, HUL

* Patanjali's combined revenue in FMCG and ayurvedic/herbal medicine businesses; Figures of Emami, Dabur & Marico TTM are for March 2017 quarter, rest are for Dec 2016 quarter; The list excludes Milk co-operative GCCMF (Amul). Source: Capitaline
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* Patanjali's combined revenue in FMCG and ayurvedic/herbal medicine businesses; Figures of Emami, Dabur & Marico TTM are for March 2017 quarter, rest are for Dec 2016 quarter; The list excludes Milk co-operative GCCMF (Amul). Source: Capitaline

Arnab Dutta New Delhi
Growing at a rapid pace, Baba Ramdev’s Patanjali group has become the third-largest fast-moving consumer goods (FMCG) player in the country, surpassing firms like Nestlé, Godrej Consumer, Britannia, and Dabur. 

The ayurveda major posted Rs 10,216 crore in FMCG and ayurveda sales during 2016-17, a jump of over 100 per cent from Rs 5,000 crore the previous year, the group announced on Thursday. While most of FMCG companies, including ITC and Hindustan Unilever, are yet to announce their results for the January-March 2017 quarter, Patanjali is behind ITC and Hindustan Unilever’s trailing 12-month revenue in the January-December 2016 period of