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Vidooly rides the online streaming wave in India to make ad dollars count

Rising internet usage in India presents the right opportunity for online video analytics start-up Vidooly to scale up

Topics
Vidooly  |  Amazon  |  Hotstar

Abhishek Kumar 



Technology, online video

When Prince Raj learnt about opportunities on YouTube in 2013, he thought he had a fresh chance to rekindle his music career. The 21-year-old from Bhubaneshwar, who had left his band three years ago to study economics, started with a the same year but abandoned it months later. “It started well but soon lack of guidance weighed in. The subscriber count almost froze and revenue never came in,” he says.

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First Published: Sun, February 24 2019. 21:04 IST

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